We’re Unicorn Marketing, a team of five experienced consultants based in Ely, Cambridgeshire. Co-founded by Jen McLaine and Laura Caulton, our team also includes consultants Alex, Rosie and Ari. Between us we bring decades of digital marketing experience to the table and we’re a team of marketers who love what they do.
We work with small to medium sized businesses across Cambridgeshire and the UK. Our clients come to us because they want meaningful marketing support from people who take the time to understand their business properly. We describe ourselves as a “deliberately un-agency” team, which means you’ll always work directly with our consultants, there’s no upselling and no service level agreements that can leave you feeling trapped.
what do we actually do?
The short answer is: quite a lot. We cover the full spectrum of marketing, from big picture strategy right down to the day-to-day stuff that keeps your brand ticking.
That includes marketing strategy, branding and rebranding, website design and development, social media, email marketing, SEO, PPC and paid social, content creation, graphic design, video, copywriting, inbound marketing, print, exhibition design and more.
We also build and maintain WordPress websites that are designed with your wider marketing strategy in mind, not just to look pretty. A good website should be working for you around the clock, and ours do.
how the flexible part works
Some of our clients want full strategic support, a dedicated partner who helps shape every aspect of their marketing. Others just want a helping hand with social media while they focus on running their business. We tailor everything to what you actually need, not what looks good on a proposal.
And we’re flexible to your business needs month by month. For example if you’ve got a big product launch coming up or a busy season on the horizon, we can dial things up and throw more into the mix. When things settle down and you need less, we’ll step back.
With Unicorn, not only do you get access to five highly experienced consultants. We are also backed by a team of trusted freelance specialists with whom we’ve worked for many years, which means we can bring in specialised expertise without the need to look elsewhere. Think of it as having access to a whole marketing department, without the overhead of hiring one.
Interested to find out how we can help elevate your marketing strategy? We offer a free 30 minute consultation so we can get to know you, understand your goals and work out what kind of support would make the biggest difference to your business. Book here
By Jennifer
By Rosie